Advertise on SuperGuide

SuperGuide is the leading website for consumers on superannuation in Australia, with over 1.75 million unique readers per year, and over 20,000 newsletter subscribers.

Normally it is difficult to get people to think about their financial future, but when someone visits SuperGuide, they are already in that frame of mind.

You won’t find a richer environment in which to present your finance brand.

Reader statistics


Website statistics

Annual statistics Monthly statistics
  • 1,888,662 users
  • 2,900,055 sessions
  • 6,074,247 pageviews

Source: Google Analytics, 1 May 2014 to 30 April 2015

  • 174,685 users
  • 232,962 sessions
  • 474,184 pageviews

Source: Google Analytics, 1 to 30 April 2015


Website  Rate
Leaderboard & MREC’s $40 CPM*
Half page $60 CPM*
Mini rectangle $30 CPM*
Text promotion $40 CPM*
Skins $100 CPM*
Monthly email newsletter  Rate
2 x Medium Rectangle and a text promotion $1250 each per placement, per send

Note: States (eg NSW, QLD), and sections of SuperGuide (eg. SMSF or Retirement Planning) can be targeted for a 10% premium

  • *CPM = Cost per thousand impressions
  • All prices exclude GST

Further information


For more information about how to advertise, please contact Robert Barnes (, or complete this form.

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