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Choosing an SMSF service provider

Most people who choose to run their own self-managed super fund (SMSF) are drawn to the control and flexibility it offers.

But the reality is that unless you have a thorough understanding of SMSF rules and regulations, a high degree of investment knowledge, as well as plenty of time available to manage your fund, you’re likely to need at least some professional help.

There are plenty of SMSF service providers available, from specialists to one-stop shops, and those who offer traditional face-to-face services through to purely online providers.

When weighing up whether to seek advice, and the type of provider you should choose, consider factors such as:

  • Your level of knowledge about SMSFs and investments
  • The extent to which you want (or need) to outsource tasks associated with setting up and managing your SMSF.

What are your responsibilities as a trustee?

Even if you outsource some tasks, as a member of an SMSF, you’ll also be a trustee of the fund and ultimately responsible for its compliance with superannuation and taxation legislation.

Compliance includes reporting and tax obligations to the sector’s regulator, the Australian Taxation Office (ATO). There can be substantial fines or other penalties for non-compliant SMSF funds, even if the lapse was unintentional.

Penalties vary, from $3,300 per trustee for failure to prepare financial statements or keep proper records to as much as $19,800 per trustee for breaches of investment rules. In 2024–25, the ATO also disqualified 517 trustees.

The ATO has been stepping up its SMSF compliance activity, so it pays to understand your obligations and seek professional help where appropriate. 

What kind of SMSF provider will I need?

While SMSFs are sometimes referred to as DIY funds, there are some activities you can’t perform yourself. For example, you will need to appoint an independent auditor. Some funds may also need a qualified actuary or an independent valuer to value certain assets, such as collectables and property.

SMSF service providers can be divided into one of two broad categories:

  1. Specialist SMSF services (such as legal, tax, auditing, administration, valuer, actuarial or investment advice)
  2. ‘One-stop shops’ that integrate all the SMSF services outlined above (integrated service providers).

Visit the ATO online for more information on SMSF advisers and the types of services they provide.

ASIC’s Moneysmart also has tips on choosing SMSF advisers.

If you choose specialist service providers, you’ll need to be more active in coordinating their activities. For example, an SMSF administration-only service provider will work to ensure that your fund complies with super laws but won’t give you any advice on how to invest members’ retirement savings. You’ll need to seek professional investment advice from another service provider or make those investment decisions yourself (or with your fund’s fellow trustees).

On the other hand, if you choose an integrated service provider, the coordination of all SMSF activities should occur naturally. Integrated SMSF service providers usually offer set-up and ongoing administration/management services and may even be able to provide investment advice.

What services do they offer?

SMSF set-up services include:

  • Working out the structure of the fund and its trustees. The member and trustee requirements will differ depending on whether you choose individual trustees or a corporate trustee. An SMSF with a corporate trustee can have one to six members; all must be directors of the corporate trustee and each director of the corporate trustee must be a member of the fund. For SMSFs with individual trustees and two to six members, each member of the fund must be a trustee. Single-member funds must have two trustees, and one must be a fund member.
  • Creating a trust deed. An SMSF trust deed is a legal document that outlines how the fund will be established, how it will operate and how it will be administered.
  • Applying for an Australian business number (ABN) and registering the SMSF with the ATO (so that it’s eligible for superannuation tax concessions).
  • Creating an investment strategy. An SMSF is legally required to have a documented investment strategy that outlines how member funds will be invested.

Ongoing SMSF administration/management services include:

  • Preparation and lodgement of SMSF financial reports and tax returns to ensure compliance with super and tax legislation
  • Preparation of member statements
  • An annual audit of the fund’s finances and its investment activities. SMSF auditors must be registered with the Australian Securities and Investment Commission (ASIC) and have a legal obligation to report any SMSF non-compliance to the ATO.

Ongoing SMSF investment advice can include:

  • Researching and providing investment recommendations that are consistent with the fund’s investment strategy and member goals
  • Handling investment transactions on behalf of fund members.

What should I look for?

When choosing an SMSF service provider, you should look at their:

Qualifications

An SMSF service provider should be appropriately licensed. For example, investment advisers need to be licensed by ASIC, SMSF auditors need to be registered with ASIC and accountants providing SMSF tax advice should be appropriately qualified.

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Track record

An SMSF service provider should have several years of experience in the sector and a long list of satisfied, current clients. They should be able to provide you with a list of client testimonials and referrals so that you can independently verify the quality of their services.

Location

SMSF service providers should be based in Australia so they are readily accessible. If a service provider outsources any of their work to an offshore (overseas) provider, they should make you aware of this.

Fees

Make sure you fully understand any provider’s fee structure before hiring them. Check the fine print for any hidden fees. You should also be wary of being locked into lengthy service contracts.

If you use an investment adviser, they are legally required to provide you with a statement of advice (SOA) that fully discloses their fees. This SOA must also outline any commissions or benefits that they may receive if your SMSF invests in products they recommend. This information gives you an idea of how independent their advice is.

The SMSF service provider market is highly competitive. Take the time to research and compare different providers on all the above criteria before hiring any service specialists or an integrated service provider.

What are the red flags to watch out for?

SMSFs are a growing sector of the superannuation market. According to the latest statistics from the ATO, there are more than 660,000 SMSFs in Australia with over 1.2 million members between them, while SMSFs hold total assets of $1.07 trillion. In the year to June 25 alone, 41,980 new funds were established and the numbers keep growing.

This makes SMSFs a lucrative target market for service providers and their quality varies. It also makes SMSFs a honeypot for unscrupulous operators. ASIC urges people to beware of aggressive tactics being used to pressure them into switching their super into a self-managed fund.

Red flags include:

  • Cold calling
  • High-pressure sales tactics
  • Offers of prizes, free super health checks and free consolidation of lost super.

A salutary tale

In 2025, more than 12,000 investors lost around $1 billion in retirement savings after the collapse of the Shield and First Guardian investment funds.

Investors may have been lulled into a false sense of security because these failed funds were offered on superannuation platforms of respected providers, including Macquarie Bank and Netwealth. Both have offered compensation payments, but many investors will be left out of pocket.

Cases such as these are a reminder that SMSFs don’t enjoy the same prudential protections as APRA-regulated funds, or the ability to make a complaint to the Australian Financial Complaints Authority (AFCA).

A subsequent review of financial advisers by ASIC found barely one-third of a sample of 100 advice files demonstrated compliance with the obligation for advisers to act in clients’ best interests.

ASIC commissioner Alan Kirkland said:

“People often set up an SMSF because they think it will give them more control over their retirement savings.

“Financial advisers who recommend that clients establish SMSFs without property, considering whether it is suitable for their objectives, financial situation and needs, are not helping them take control of their future – they are placing it at risk.

“Collapses like those involving Shield and First Guardian show us the worst-case scenario for what happens when people receive poor advice to switch superannuation funds and make high-risk investments,” he said.

To avoid receiving poor advice, unnecessary services or inferior investment products, it’s important not only to choose a reputable service provider but also to always conduct your own research on their investment recommendations.

ASIC’s review found that despite licensees requiring advice to be pre-vetted before reaching clients, non-compliant advice that ignored the best interests of clients still slipped through the cracks.

Be wary of service providers who:

  • Have little experience in the SMSF sector
  • Have few SMSF clients
  • Don’t take the time to understand the needs and goals of you and your SMSF’s members
  • Push only one type of investment, such as property. Diversification is the best way to spread risk in any investment portfolio, including an SMSF investment portfolio.

Avoid any service providers who don’t have appropriate qualifications or licences to provide SMSF services.

The bottom line

There are many SMSF service providers in the market. The most appropriate for your circumstances will depend on your level of SMSF and investment knowledge, as well as the extent to which you want to outsource your legal super and tax obligations.

It’s best to seek professional advice to ensure your SMSF complies with the rules. The information contained in this article is general in nature.

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